What you do in your cover letter can help them make the decision to move forward with you. The primary function of most employers is to hire a candidate with the right skill set for the job or roles that they are looking to fill. Therefore, it plays a crucial role in getting all tasks and duties carried out efficiently. The cover letter is an essential part because it demonstrates the value of the application and helps in establishing a strong relationship with the prospective employer as well as with other colleagues.
Matching the style, template, and format of your resume and cover letter makes your materials feel cohesive and increases their perceived value. Including a link to an optimized LinkedIn profile can increase your chances of landing an interview by 71% (ResumeGo). 77% of recruiters say they would give preference to a candidate who sent a cover letter, even if they weren’t required to send it (ResumeLab). Weaving keywords, skills, and job description language into your cover letter will help boost your chances of landing an interview. 83% of recruiters and hiring managers say cover letters are important in making their hiring decisions (ResumeLab). Cover letters that include measurable metrics and outcomes win more jobs than cover letters that don’t include any numbers at all. 59% of hiring managers believe a cover letter can provide valuable insights into an applicant (ResumeGo). “To The Data Science Team at Microsoft”). You shouldn’t address your cover letter “To Whom It May Concern.” Instead, address it to the team (e.g. Only 6% of hiring managers believe that cover letters are “not important at all” when choosing candidates to interview (ResumeGenius).
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